What Are the Best Huel Alternatives in the US, UK and EU? (2020)

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Huel has slowly but surely made a name in the meal replacement community. Offering shakes with great nutritional output, plenty of protein and fiber; many have become “Hueligans” or Huel aficionados.

However, due to its gritty texture, weaker flavours and “fart issues” Huel is not the ideal shake for everybody. In fact, many newcomers are put off by these problems.

That is why, whether you are looking something tastier than Huel; or a shake with less carbs than Huel Powder; or a more budget option; this best Huel alternatives list will provide you with an answer.

Therefore, without further ado, let’s find out the perfect Huel alternative for you!

Meet the Expert

I’m Enaut, the owner of Latestfuels. I dedicate my life to testing all the meal replacement shakes in the market.

Over the last two years, I’ve been lucky enough to convert my passion into my job. I care about the details and I try to provide with the finest information to the readers. Then, you can feel safe with the choice that you make.

Enjoy your meal shake!

Experienced Tester
Over 50h of Research
+60 Products Assessed

Best Huel Alternatives in the US From the USA

  • Product Name
    Buy Now
  • Plenny Shake
    Best Tasting
  • Ample V
    Best Natural
  • Sated Ready-to-Drink
    Best Keto

1. Ample O or Ample V

Most Natural

Ample V best soylent alternative
  1. US company that produces real food based shakes
  2. Better tasting shakes
  3. Includes probiotics
  4. No artificial sweeteners, no artificial flavours, no soy
  5. Vegan and Keto options
  1. More expensive than Huel
  2. Currenlty only one flavour available
  3. Only provides you with some micronutrients

Ample Meal is different to Huel; as it provides a more natural, less processed shake. Nutritionally, these shakes are heavy on fats and low in carbohydrates. On top of that, they include prebiotics, probiotics, antioxidants and polyphenols to improve your gut health.

While there is a big focus on digestive system boosts, Ample fails to provide you with all the micronutrients your body needs. Partially, because they refuse to put artificial or synthetic ingredients on the mix.

Unlike Huel, Ample is available in Original, Vegan and Keto variations; which will suit different people. Original and Vegan are very similar at ~55% energy from fats, 20% from carbs and 25% from protein; whereas keto offers 75% from fats 13% from protein and 13% from carbs. If you are looking for a dairy-free Huel alternative, then Ample V will be the one for you.

You will find Ample O, V and K in individual bottles (400 and 600kcal) or bigger pouches, which are cheaper.


Ample O: Grass fed whey protein concentrate, coconut oil, tapioca dextrin, macadamia nut oil, pea protein, organic psyllium husk, grass fed hydrolazed collagen protein, dried honey, organic sweet potato powder, acacia fiber, sunflower lecithin, chicory root fiber, zuvii green banana powder, organic wheatgrass, sea salt, organic cocoa powder, organic barley grass, nautral flavour, omega-3 chia seed extract, lemon juice powder, probiotic blend (L. acidophilius, L. paracasei, B. lactis, L. rhamnosus, Bacillus coagulans), cinnamon, organic chlorella, monk fruit extract, stevia extract.

Ample V: Organic pea protein, coconut oil, high oleic sunflower oil, whole grain oat powder, acacia fiber, organic rice protein, raspberry powder, macadamia nut oil, sunflower lecithin, tapioca dextrin, pure maple sugar, carront powder, organic wheatgrass, sea salt, natural flavours, lemon juice powder, organic guar gum, organic kale powder, organic barley grass, probiotic blend (L. acidophiliusL. paracaseiB. lactisL. rhamnosus, Bacillus coagulans), monk fruit extract, stevia extract.

Ample K: Coconut oil, macadamia nut oil, grass fed whey protein isolate, acacia fiber, egg white protein, tapioca dextrin, chicory root fiber, medium chain triglycerides, pea protein, sunflower lecithin, dried honey, sea salt, organic wheatgrass, natural flavour, cinnamon, organic barley grass, omega-3 chia seed extract, probiotic blend (L. acidophilius, L. paracasei, B. lactis, L. rhamnosus, Bacillus coagulans)organic chlorella, monk fruit extract, stevia extract.


Ample shakes have milk*, coconut and macadamia nut.


per servingAmple VDV (%)
Energy (C/P/F)23/20/58
Energy (kCal)40020
Fats (g)26.039.0
Saturated (g)13.063.0
Carbs (g)23.08.0
Sugars (g)4
Fiber (g)11.044.0
Protein (g)20.040.0
Sodium (mg)38015.0

Good For: Those who care less about the cost and more about the quality of the shake.

2. Plenny Shake

Best Flavour

Plenny Shake US
  1. Up to 7 flavours available
  2. Better taste than Huel
  3. 2 different powder formulas, 1 RTD and 3 different bars
  4. Starter pack
  1. Ship from Europe, thus availability will depend on stock
  2. Low protein content
  3. Contains soy

Plenny Shake is the perfect alternative to Huel, because it shines where Huel fails: flavour options, texture and taste. Furthermore, it is more affordable than Huel, starting at $1.45/400kcal meal.

Regarding the flavour options, the following are available: Neutral, Coffee, Vanilla, Banana, Chocolate, Strawberry and Mango. In my experience, Chocolate and Vanilla are the best. Coffee is a little weak and the fruity flavours are OK, but not great.

Besides Plenny Shake, you will be able to enjoy Plenny Drink (RTD), andand Plenny Bars. These last two are some of the best bars you can buy.


The powder option, Plenny Shake, is smoother than Huel and thinner; which makes it easier to drink.


Much like Huel, you will notice the oaty background taste, but the flavours are sweeter and stronger.


Plenny Shake: Oatmeal (Gluten),  Soy Flour, Maltodextrin, Sunflower Oil, Soy Protein Isolate, Inulin, Ground Golden Flaxseed, Vitamin- and Mineral-mix (Potassium Chloride, Magnesium Salts of Orthophosphoric Acid, Calcium Carbonate, Potassium Salts of Orthophosphoric Acid, Maltodextrin, Vitamin C, Vitamin B12, Zinc Gluconate, Ferric Pyrophosphate, DL-Alpha-Tocopheryl Acetate, Vitamin K2, Chromium(III) Chloride, Vitamin B3, Potassium Iodide, Manganese Gluconate, Sodium Selenite, Vitamin A, Vitamin B5, Vitamin D3, Sodium Molybdate, D-Biotin, Vitamin B9, Cupric Sulphate, Vitamin B6, Vitamin B2, Vitamin B1). Sweetener: Sucralose.

The main difference is the use of soy protein isolate as protein source; as opposed to pea+rice protein combo. Plenny Shake does also contain maltodextrin, which Huel does not.


Soy and gluten are present in Plenny Shake.


per servingPlenny ShakeDV (%)
Energy (C/P/F)47/21/32
Energy (kCal)40020
Fats (g)13.020.0
Saturated (g)2.010.0
Carbs (g)52.017.3
Sugars (g)5.611.0
Fiber (g)7.228.8
Protein (g)15.030.0

Good For: Those who are looking for a shake that tastes better than Huel.

3. Soylent Drink

Best On the Go

Best Ready to Drink meal replacement US
  1. 8 flavours available, including 3 caffeinated options
  2. Super convenient and available in stores
  3. Smoother and tastier than Huel
  4. Beginner friendly
  1. Contains soy
  2. More processed ingredients, some of which might be GMO
  3. Low fiber content

Soylent is the most well known US brand; with very popular powders and ready-to-drink products. While the powder is cheaper, and a more direct alternative to Huel Powder; I think Soylent Drink is tastier and the better product.

I like Soylent Drink (and Soylent Cafe) better, because they offer more flavours than Soylent powder. Plus, the texture is smoother and the meals taste better. In fact, the texture and taste are two areas in which both products are vastly superior to Huel Powder.

All Soylent products are vegan, soy based and contain GMO ingredients. While they will provide you with all the nutrients your body requires, for some the increased levels of processed ingredient might be an issue.

Price wise, Soylent is very similar to Huel, although the RTD version of Soylent is cheaper.


Soylent Drink has a very smooth texture, silky like a milkshake with no lumps.


There is a background soy milk taste; and overall all shakes are very sweet. My favourites are Cacao, Mint Chocolate, Mocha and Vanilla.


Soylent Drink: Filtered Water, Maltodextrin, Soy Protein Isolate, High Oleic Sunflower Oil, Isomaltulose, Canola Oil, Modified Food Starch, Oat Fiber, Isomaltooligosaccharide, Soy Lecithin, Natural and Artificial Flavours, Salt, Gellan Gum, Sucralose and Vitamin & Mineral Premix: Potassium Chloride, Magnesium Phosphate, Tricalcium Phosphate, Ascorbic Acid, Dipotassium Phosphate, Choline Chloride, Dl-alpha-tocopheryl Acetate, Niacinamide, Ferrous Bisglycinate Chelate, Zinc Oxide D-calcium Pantothenate, Copper Gluconate, Vitamin a Palmitate, Thiamine Hydrochloride, Manganese Sulfate, Pyridoxine Hydrochloride, Riboflavin, Chromium Chloride, Biotin, Potassium Iodide, Folic Acid, Sodium Molybdate, Sodium Selenite, Vitamin K1, Cyanocobalamin, Ergocalciferol.

Soylent Powder: Soy Protein Isolate, Isomaltulose, Maltodextrin, High Oleic Sunflower Oil, High Oleic Canola Oil, Soluble Corn Fiber, Modified Food Starch, Cellulose, Potassium Chloride, Magnesium Phosphate, Tricalcium Phosphate, Sodium Ascorbate, Soy Lecithin, Mono- and Diglyceride, Xanthan Gum, Dipotassium Phosphate, Salt, Natural and Artificial Flavors, Choline Chloride, Mixed Tocopherol, dl-alpha-Tocopheryl Acetate, Ferrous Gluconate, Zinc Sulphate, D-Calcium Pantothenate, Niacinamide, Sucralose, Thiamin Hydrochloride, Copper Gluconate, Pyridoxine Hydrochloride, Manganese Sulfate, Riboflavin, Vitamin A Palmitate, Chromium Chloride, Potassium Iodide, Biotin, Phytonadione, Sodium Molybdate, Sodium Selenite, Folic Acid, Vitamin D, Vitamin B12.

Soylent can have GMO ingredients and the base of all products are:

  • Maltodextrin plus isomaltulose (carbs).
  • Soy protein isolate (protein).
  • Sunflower oil and canola oil (fats).
  • Vitamin and mineral mix.


Soylent contains soy.

Other Products from Soylent

Soylent also offers Soylent Bridge and Soylent Squared (bar), but these are very expensive products.


per servingSoylent DrinkDV (%)
Energy (C/P/F)35/19/46
Energy (kCal)40020
Fats (g)2132
Saturated (g)1.58
Carbs (g)3612
Sugars (g)918
Fiber (g)312
Protein (g)20.040

Good For: Those who value convenience and texture of the shake.

4. Queal Steady

Best Shake Uk Queal
  1. Very tasty shakes in up to 8 different flavours
  2. 3 different powder variants
  3. Great starter packs
  4. Other very good complete food products
  1. $25 flat shipping fee to the US
  2. Not vegan

This is a slightly different choice, since it is not vegan (unless you go for that option) and ships from Europe. Due to this fact, you will have to pay $25 shipping fee per order; but Queal Standard is worth it.

Why? Firstly because the taste is outright better. Queal’s shakes are sweeter, more flavourful and smoother. On top of that, you will have 7 flavours to choose from, including, some of my favourites like Chocolate Hazelnut and Apple Pie.

Looking at the pice, it will not be that expensive. Queal Standard will cost you under $2/400kcal even with the shipping fee. Plus, you will be able to choose between the Standard, Vegan or Athletic shakes.

Personally, I tend to recommend Standard because it costs less than Athletic ($0.1/400kcal). Furthermore, there are often delicious limited editions only available in this variation.


Thin, smooth and consistent. You might get the occasional lump but very rarely if mixed well.


Queal shakes have a slight oat taste in the background, but less than Huel. They are also generally sweeter and flavour is much more pronounced.


Steady Vegan: Whole Grain Oats Flour (Gluten), Isomaltulose, Maltodextrin, Soy Flour, Vegetable Oil (Sunflower- & Linseed), Pea Protein, Rice Protein, Vitamin and Mineral Mix ( Potassium Dihydrogen Phosphate, Sodium Chloride, Choline Bitartrate, Calcium Carbonate, Vitamin C, Vitamin E, Chromium Chloride, Potassium Iodide, Ferric Pyrophosphate, Vitamin B3, Soduimselenite, Vitamin A, D-biotin, Vitamin B5, Sodium Molybdate, Magnesium Oxide, Vitamin B12, Zinc Oxide, Vitamin D2, Copper Sulphate Monohydrate, Vitamin B6, Vitamin K1, Vitamin B9, Vitamin B2), Glucose Syrup, Natural Flavouring, Emulsifier: Sunflower Lecithine, Rainsing Agent: Sodium Bicarbonate, thickener: Xanthan Gum & Modified Starch, Anti-caking agent: Silicon Dioxide, Antioxidant: Rosemary Extract, Sweetener: Sucralose.

Steady Standard: Whole grain oat flour (gluten), whey protein (milk), isomaltulose, maltodextrin, soy flour, vegetable oil (sunflower- & linseed), vitamin and mineral mix (potassium dihydrogen phosphate, sodium chloride, choline bitartrate, calcium carbonate, vitamin C, vitamin E, chromium chloride, potassium iodide, ferric pyrophosphate, vitamin B3, sodium selenite, vitamin A, D-biotin, vitamin B5, sodium molybdate, magnesium oxide, vitamin B12, zinc oxide, vitamin D2, copper sulphate monohydrate, vitamin B6, vitamin K1, vitamin B9, vitamin B2), natural flavouring, cinnamon, glucose syrup, emulsifier: sunflower lecithine, raising agent: sodium bicarbonate, thickener: xanthan gum & modified starch, anti-caking agent: silicon dioxide, antioxidant: rosemary extract, sweetener: sucralose

The main difference between both formulas is the protein source. In the vegan version Queal uses pea plus rice protein; whereas in the standard version (and Athletic) they use whey protein.


Queal shakes have soy and gluten; and might contain milk, eggs, and nuts.

Other Products from Queal

On top of the shakes, Queal also offers instant oats (Ready) and meal replacement bars (GO).


per servingSoylent DrinkDV (%)
Energy (C/P/F)35/19/46
Energy (kCal)40020
Fats (g)2132
Saturated (g)1.58
Carbs (g)3612
Sugars (g)918
Fiber (g)312
Protein (g)20.040

Good For: Those who value convenience and texture of the shake.

5. Ambronite Complete Meal Shake

Complete Meal Shake sizes
  1. Shakes from real food based on nuts, fruits and vegetables
  2. 3 flavours to choose from
  3. Plant-based formula
  4. Non-GMO, lactose-free, soy free, wheat free, no artificial ingredients
  1. Taste is not the best
  2. Bulk purchasing needed to make it more affordable

Similarly to Ample, Ambronite Complete Meal Shake is a more natural alternative to Huel. They produce shakes that are based in fruits, vegetables and nuts; providing you everything your body needs from real food (no synthetic vitamins).

Such a feat is not easy to achieve, and it can be seen in the cost; significantly higher than Huel. Thus, Ambronite will only suit to those who really care about the quality of ingredients and are ready to increase their budget.

Taste wise, Ambronite has a very characteristic smoothie like taste; a mix of the berries, nuts and vegetables in all three flavours. These are Banana, Berries and Ginger & Apple. In my opinion the latest is the best.

If you decide to purchase Ambronite is in bulk (great discounts), and pair it with the code LATESTFUELS for and extra 25% off.


Ambronite v5 Ingredients: Oat protein, almonds*, oats*, apple, agave syrup*, oat fiber, nettle leaf*, spinach*, flaxseed*, chlorella*, spirulina, cranberry, bilberry, black currant, sea buckthorn, nutritional yeast, mineral salt, natural aromas, guar gum, vanilla. * = organic


Complete Meal Shake includes nuts and perhaps traces of gluten (cross-contamination).

Other Products from Ambronite

Ambronite also has Balanced Meal Shake, very similar product to CMS but with less vitamins and minerals. BMS is available in Berry, Chocolate and Vanilla flavour.


per servingCMSRI (%)
Energy (C/P/F)41/24/35
Energy (kCal)40020
Fats (g)15.022
Saturated (g)2.010
Carbs (g)40.016
Sugars (g)1224
Fiber (g)8.040.0
Protein (g)24.048
Salt (g)

Good For: are willing to pay extra for a complete meal with no artificial ingredients.

Other Huel Alternatives in the US

Besides the products that make up my top 4 Huel alternatives in the US, there are other brands and shakes that deserve a mention:

a) Superbodyfuel – Milk Fuel and Athlete Fuel

Cheapest Huel Alternative

Superbodyfuel is a fans’ favourite; an American brand that specializes in cheap, easily customizable meals. In fact, Milk Fuel is the cheapest meal replacement shake that you can purchase in the US; as cheap as, $0.8/400kcal.

Besides Milk Fuel, SBF also offers Athlete Fuel, Super Fuel and Keto Fuel. The last two are perfect alternatives to Huel if you are looking for a low carb shake. They require you to add your own oil, as well, which allows you to customize the macronutrient split.

Most likely, either Milk Fuel or Athlete Fuel (more protein) will be the shake that you are looking for.

Flavours: Plain, Vanilla, Chocolate, Cinnamon, Pumpkin Spice and Strawberry.

  1. Much more affordable
  2. You can customize the macronutrients to your liking
  3. Hypoallergenic: no soy, no milk, no eggs, no nuts.
  1. You need to add your own oil or milk (depending the shake)
  2. Low in omega-3 fatty acids

b) Sated Keto Shakes

Best Keto Alternative

Sated Keto Shake Review

If you are looking to switch from Huel into a ketogenic diet, Sated Naturally Sweetened will be the ideal option for you. While I strongly recommend reading on keto diets before starting on Sated; this shake will make it easier and more balanced.

The reason for this is the fact that they bring the oil together with the powder. Thus, you will have all you need to prepare your shakes; and you will not need to worry about anything.

Flavours: Vanilla, Strawberry, Chocolate, Peaches & Cream.

  1. All you need to make a keto shake included
  2. Good balanced of fatty acids, with omega-3s
  3. Selection of flavours and taste
  1. More expensive than Huel per serving
  2. Aimed for a different diet
  3. Not a vegan shake

c) Twennybar or Plenny Bar

Best Meal Replacement Bar

Twennybar Vanilla and chocolate box

However, if you are looking for bars or solid alternatives; I think Jimmyjoy’s bar is the right choice for you. It is one of the best bars that I have tried, and one of the most affordable ones as well. Each 385kcal bar will cost you $2.75; or $2.34 when ordered in subscription.

It is available in two flavours; Vanilla and Chocolate. I would recommend you the Vanilla, since the Chocolate version feels a little saltier. Both have a crunchy texture and do well filling you up.

However, be aware that the Twennybars are not vegan. The new Plenny Bar will be when it is made available in the US.

  1. Bars are convenient and nice change in pace
  2. Nice taste
  3. Reasonable price for a bar
  1. Not vegan except Plenny Bar
  2. Nutritionally weaker than the powders

Best Huel Alternatives in Europe Europe

In Europe, Huel is the biggest meal replacement brand, particularly on the western side. However, there are plenty of alternatives to Huel to choose from; making it hard to make a selection.

In fact, in Europe you have the widest array of products: RTDs, powders, organic shakes, keto meal replacements, bars and more. Thus, depending what your preferences are or what your goal is, the ideal Huel alternative will differ.

Taking all that into account, I have tried to compile a varied set of Huel alternatives.

Previously Mentioned Shakes That Are Relevant

  • Product Name
    Buy Now
  • Queal Standard
    Best Tasting
  • Ambronite
    Best Natural
  • Plenny Shake

1. Powdermatter

Most Similar

  1. Same macro split and tons of protein
  2. No oats, no maltodextrin, no added sugars
  3. Low price, particularly when buying in bulk
  1. The seeds give an unusual taste, and shakes are less sweet than Huel’s
  2. Only 3 flavours to choose from

One of my all time favourites is Powdermatter Original; which nutritionally is very similar to Huel. More specifically, the macronutrient split is the same (40C/30P/30F); but the ingredients are different: no oats, no rice protein and no pea protein.

In fact, Powdermatter uses a very peculiar blend of super-seeds to provide you with complex carbohydrates: quinoa, amaranth and buckwheat. This not only removes the oaty taste from the shakes, but also provides you with plenty of nutrients (vitamins, minerals, protein etc.) from the seeds.

Consequently, Powdermatter Original is very low in carbohydrates and high in protein with plenty of fiber. This makes it a very healthy shake, tasty and quite filling. On top of that, the latest iterations are very smooth.

The shake is available in Vanilla, Chocolate and Unsweetened versions; Chocolate being my favourite.

Pricewise, it is cheaper than Huel, especially when you buy it in bulk. It can go as low as €1.1/400kcal; making it a more affordable alternative to Huel.


Smooth and mildly thick, similar to very well blended smoothies.


Powdermatter Original: Varied gluten-free complex carbohydrate mix (buckwheat*, amaranth*, quinoa*, acacia fiber), soy protein isolate, sunflower oil, golden linseed meal, vitamin & mineral mix, guar gum, xanthan gum, silicium dioxide, sucralose. *=organic

Notice that in unlike Huel, protein comes from soy protein isolate, which has higher bioavailability.


Powdermatter contains soy.


per servingPowdermatter VRI (%)
Energy (C/P/F)40/30/30
Energy (kCal)40020
Fats (g)13.319
Saturated (g)2.311.5
Carbs (g)35.813.8
Sugars (g)0.81.6
Fiber (g)8.040.0
Protein (g)30.060
Salt (g)0.711.7

Good For: For those that are looking for good tasting shakes.

2. Keto Meal Shake

Best Keto

  1. Keto shakes are great for weight loss in short diets
  2. Delicious chocolate flavour
  3. Real food shake
  4. Vegan, no GMO ingredients, no soy
  1. Only one flavour available
  2. Recommended for ketogenic diets

Keto Meal Shake is one of the few ketogenic meal replacements available in Europe. However, it doesn’t make the list for being unique, but for having a great taste and being ideal for those who are looking to lose some weight.

In fact, Ambronite is a brand that develops high quality, real food based, vegan shakes. This is, they avoid artificial additives, sweeteners, GMO ingredients to achieve the most natural shakes. Keto Meal Shake is no expection to this: it provides you with a shake with low carbs and high quality fats.

Furthermore, it is available in a delicious, creamy chocolate flavour. Without a doubt a more rich, dark and better chocolate taste to that of Huel shakes. Despite being the only available flavour currently, it is hard to get tired of it.

The downside is the price. It starts at $5.5/400kcal, which is significantly more expensive than Huel. However, you can use the code LATESTFUELS for 25% OFF and also use the bulk discounts to get the best deals.


Ingredients: Sunflower lecithin, Complete Plant Protein™ (pea protein, sunflower seed protein, pumpkin seed protein), cacao (14 %), MCT powder (coconut oil, acacia fiber), coconut milk, xylitol, natural flavours, almond, psyllium, chia seed, vegetable powders (spinach, carrot, beetroot, nettle), nutritional yeast, mineral salt, spirulina, natural digestive enzyme (bromelain, Ananas comosus), ProbioVita™ live bacterial cultures (Bacillus coagulans), stevia, maltodextrin.

Be aware that this is a ketogenic meal replacement, thus most of the energy will be coming from fats. These shakes contain very low amount of carbohydrates and replace them with fats and protein.


Keto Meal Shake contains coconut.


per servingKeto Meal ShakeRI (%)
Energy (C/P/F)12/18/70
Energy (kCal)40020
Fats (g)31.044
Saturated (g)10.050
Carbs (g)13.05
Sugars (g)1.01
Fiber (g)8.543
Protein (g)18.437

Good For: People looking to burn fat.

3. Purition Original or Vegan

Purition Amazon Best UK
  1. Great nutritional values and high quality ingredients
  2. Incredible variety of flavours to choose from
  3. Nice natural taste
  4. Gluten-free, dairy-free*, soy-free and free of artificial additives
  5. Available on Amazon
  1. Lacks some vitamins and minerals
  2. Tastes better if you mix it with milk

Purition is a great Huel alternative due to its array of flavours (more than 8 to choose from) and lack of any synthetic additives. They only use the highest quality ingredients and add no artificial flavourings, synthetic vitamins or sweeteners. As such, they achieve a very natural taste, that makes you feel healthy.

Their shakes are very high in protein, low in sugars and saturated fats; while rich in fibres. A combination that will ensure you only get the best ingredients.

Another great thing about Purition is their wide array of flavours. They offer 8 variations in both Original (contains whey) and Vegan. This last one is gluten-free, dairy-free and soy free.

If you have any doubts on what flavours to pick I recommend going for the discovery box. A set of 6 different flavours (6 meals) for just £12.99.


Purition shakes are best when you blend them and add some milk to them. Even then, you will still be able to chew on the seeds, but it will be mixed better.


Overall, it feels very natural, and you can taste the seeds and the nuts mostly. For instance, you can really tell the pistachios in the Pistachio flavour.


Ingredients (Original): Whey Protein Isolate MILK, Golden linseed (flax), Sunflower Kernels, Orange (freeze dried) (6%), ALMONDS, Coconut (sulfate free), Chia Seeds, Pumpkin Seeds, SESAME Seeds, Cocoa (4%), Nutritional Yeast (B-vits), Psyllium Husk (fibre), Apple Pectin (fibre), Steviol Glycosides (Stevia).

Ingredients (Vegan): Proprietary Vegan Protein Blend (Pea, Rice and Hemp protein blend), Golden Flaxseed, Sunflower Kernels, Coconut (sulfate free), ALMONDS, Orange (Freeze Dried) (6.5%), Cocoa (4.5%), Chia Seeds, Pumpkin Seeds, SESAME Seeds, Nutritional Yeast (B-vits), Psyllium Husk (fibre), Apple Pectin (fibre), Steviol Glycosides (Stevia).


Purition Original contains milk, almonds and sesame. On the other hand, Purition Vegan only contains almonds and milk.

Good For: People looking for great nutrition at an affordable price.

4. Vitaline

Best Organic

  1. High quality ingredients and organic
  2. Available in bottles and pouches
  3. Very natural taste
  1. Only one flavour is vegan
  2. Taste is more natural, but might feel weak

Vitaline is a French meal replacement manufacturer that puts special emphasis on the quality and origin of the ingredients. As such, they have one of the best organic meal shakes in Europe.

This is showcased by the the “Made in France” badge and the top scores that every shakes achieves in Nutriscore (a system to value the nutritional quality of food). Most of the ingredients they use are from French agriculture.

Besides the quality, Vitaline shakes also have a very peculiar and natural taste. Unlike other shakes on the list, these are the closest to “food smoothies”. Plus, you will be able to opt between savoury and sweet flavours: Cacao, Almond, Carrot, Tomato (Vegan) and Forest Fruits.

Regarding the cost of the shakes, it is slightly more expensive than Huel; but cheaper than other premium shakes like Ambronite or Feed. Organic. Furthermore, you will be able to get bulk discounts.


Vitaline Daily (almond): Oat flakes* (gluten-free), yellow flaxseed*, buckwheat flour*, milk protein* (origin: Switzerland), unrefined manioc syrup*, mixed oil* powder (oleic sunflower*, rape*, flax*; carrier: unrefined manioc syrup*, acacia fibre*; antioxidant: natural rosemary extract*), agave*, whole almonds* 3.5%, coconut milk*, pea protein*, maca*, Guérande salt, natural flavouring, acai berries*, lithothamnium, acerola*, moringa*, carrots*, roucou*, rice bran*, curry leaves*, basil*, lemons*, spinach*, parsley*, amla*, green tea*, shitake*, lichens*, spirulina*, antioxidant : natural rosemary extract* . *= organic

These shakes contain a large amount of plants in order to provide you with the vitamins and minerals you need from a food source and not a synthetic source.

However, unlike Huel, the protein content is significantly lower (almost half per 400kcal serving).


Vitaline meals contain milk and oats (gluten).

Other Products from Vitaline

One of the great things about Vitaline is that you will be able to get meal replacement bars, and other powder products.


per servingVitaline DailyRI (%)
Energy (C/P/F)43/18/19
Energy (kCal)40020
Fats (g)16.824
Saturated (g)2.613
Carbs (g)43.717
Sugars (g)5.56.1
Fiber (g)8.141
Protein (g)18.236
Salt (g)0.914

Good For: those looking to buy an organic shake.

5. Feed. Original

  1. Sweet and savoury flavours
  2. Great tasting shakes
  3. Vegan, Gluten-Free, GMO-free
  1. Lower protein content
  2. Higher sugar content (isomaltulose)

Another brand for France, this time notorious for the extensive range of products that they offer. How

ever, the reason why I think Feed. Original is an excellent alternative to Huel is because the taste.

Overall, the taste of Feed. products is straight up better. They are sweeter, smoother and more pleasant shakes. On top of that, you can opt between savoury option (Carrot & Pumpkin, Mushroom etc.), which are surprisingly good; or standard sweet shakes (Chocolate, Berries etc.).

The average serving is also bigger than what Huel offers, at 660kcal per serving. This makes it ideal to keep you fueled for a longer time.

Besides the taste, Feed. also stands out by the professionalism of the brand and the quality of the accessories (like the shaker). While initially the prices might be higher than Huel’s; this is not the case when you make use of the bulk discount.

If you are looking for something with extra protein, try Feed. Sport Chocolate Hazelnut.


Feed. Original (Mushroom): gluten-free oatmeal, vegetable fat (sunflower oil, antioxidant: rosemary extract), isomaltulose, pea protein, yellow flax, rice flour, mineral salts, flavours (celery), acacia fibers, pieces of porcini, salt, grilled onion, thickeners: guar gum, and xanthan gum, maltodextrin, pepper, vitamin mix, antioxidant: rosemary extract.

Feed. powders might seem high in sugars due to the usage of isomaltulose; a low GI sugar. Besides that, they use gluten free oats and acacia fiber as source of carbohydrates.

Similarly to Huel, most Feed. powders use pea protein, although not rice protein; making the mix arguably worse. The total quantity of protein per serving is also lower than Huel’s.


Every Feed. product is gluten-free. Some products might contain soy (RTDs), but this is not the case for powders.

Other Feed. Products

Other meals that you might be able to purchase from Feed. include bars, RTDs and snackables.


per servingFeed OriginalRI (%)
Energy (C/P/F)49/11/37
Energy (kCal)66133
Fats (g)27.136
Saturated (g)3.920
Carbs (g)80.931
Sugars (g)33.4
Fiber (g)10.341
Protein (g)18.437
Salt (g)0.712

Good For: people who get bored fast and want to try multiple products.

6. YFood

Best RTD

Yfood Review
  1. More convenient
  2. No soy
  3. High protein content for RTD
  1. Not a vegan meal replacement
  2. More expensive

The German brand YFood has in my opinion the best ready to drink meal replacements (RTDs); and the chocolate flavour is, indeed, my favourite.

While Huel Powder might be economically more affordable and nutritionally slightly better; YFood RTDs are much better tasting and convenient. The texture the RTDs achieve is unparalleled by powder mixes, much smoother and silkier.

Despite the fact, that Huel offers their own RTD, I prefer YFood’s milkshake like taste and the extra protein that it packs. The German brand also has more flavours available: Chocolate, Vanilla, Coffee, Berries, Coconut and Banana. It is also cheaper (in Europe) than Huel Ready to Drink.

You can buy in 500ml (500kcal) and 330ml (330kcal) bottles for as low as €2.14/400kcal. Start with a starter pack and get hooked to YFood.


YFood (Chocolate): low fat milk (1.5% fat), water, milk protein, maltodextrin (corn), coconut powder, sunflower oil, oat fiber, canola oil, rice starch, low-fat cocoa powder, vitamin blend, mineral blend, lecithin (sunflower), acesulfame K, sucralose, gellan gum, carrageen, lactase, natural flavouring.

YFood relies pretty heavily on milk to provide you with nutrients (protein and carbs). However, they add lactase to make it lactose free for those who are intolerant.

Besides milk, they add coconut powder, sunflower oil and canola oil to provide you with the right fatty acid balance (including omega-3s).


Despite the fact that YFood contains milk, it is lactose free.


per servingYfoodRI (%)
Energy (C/P/F)31/28/41
Energy (kCal)50025
Fats (g)2231
Saturated (g)4.523
Carbs (g)3815
Sugars (g)2224
Fiber (g)6.043.0
Protein (g)33.567
Salt (g)0.69

Good For: people that want tasty and convenient alternatives.

Other Huel Alternatives In Europe

There are multiple other brands that unfortunately have not made the list. Nevertheless, there are few other products that I think it is worth mentioning:

  • Product Name
    Buy Now
  • Best Meal replacement bar coco
    Feed. Bars
    Best Bars
  • Saturo Original 500ml
    Saturo RTD
    Best Vegan RTD
  • Keto Genesis Pouch
    Best Keto

In fact, some of the products that I mention above are great alternatives to other Huel products. For instance, Feed. Bars are much better tasting that Huel bars, as covered on the best bars list:

Best Meal Replacement bars

On the other hand, while I was positively surprised by Huel Ready to Drink, I think Saturo offers a much more affordable vegan RTD with many more flavours to choose from.

Best RTD meal replacements

Huel Alternatives in the UK

If you live in the UK, the situation is slightly different. Because Huel is a British brand, they offer the best deals (in terms of price and delivery) in their home country. On top of that, due to the geopolitical situation, the UK has a very special offering in terms of meal replacements (only country in Europe with Soylent).

As such, I have made an special selection with the best meal replacements available in the UK. I feel that this list will be a better approximation to Huel alternatives in the UK.

the best shake in the UK

Best Huel Alternatives in Canada canada

The Canadian situation is a funny one, since Huel Powder is actually produced in Canada; even though it cannot be sold there. In fact, up until recently, neither Soylent nor Huel were selling their products in here. Fact that was just only recently changed, when Soylent announced that they were coming back to Canada.

Nevertheless, here are the best Huel alternatives available in Canada:

  • Product Name
    Buy Now
  • Athlete Fuel
    Athlete Fuel
    Best Vegan
  • Vitalhouse Flex
    Vitalhouse Flex
    Best Canadian
  • Ambronite
    Best Natural
  • Soylent UK Cacao
    Soylent Drink
    CAD$ ?
    Best RTD
    Not Available Yet

I have included Soylent since it will be the only ready to drink product available in Canada. However, the details (price, flavours, dates) of the re-launch of Soylent are still unknown. In the Soylent vs Huel match up, I think the Huel’s powder is better, but Soylent’s RTDs are smoother and taste better.

About Huel

Even though, I suspect that people looking for this query are aware of what Huel offers, I wanted to give a brief overview, just in case.

Currently, Huel is available worldwide, but primarily focuses in the US, Europe and some parts of Asia (Japan, China etc. have specific shops). On the contrary, Australia and New Zeeland are left on the side.

Huel Products

Huel Powder

  • Available: World
  • Flavours: Unflavoured & Unsweetened, Vanilla, Chocolate, Mint Chocolate*, Banana, Berry and Coffee*. * Regional.

Huel RTD review

Huel RTD

  • Available: US and EU.
  • Flavours: Berry, Vanilla and Chocolate*. *Regional
Huel Bar Review

Huel Bar

  • Available: EU.
  • Flavours: Cocoa, Cocoa & Orange and Coffee.
Huel Granola Review

Huel Granola

  • Available: EU.
  • Flavours: Original.

How to Find the Right Product

Taking into account that each individual is different; there are few factors you should take into consideration when finding the right alternative to Huel:

  • Are you looking for a vegan shake? Most Huel alternatives mentioned here are vegan, but make sure that you check the ingredient list before purchasing.
  • What is the budget? There are meal replacement shakes like Ample and Ambronite that can cost you up to $6.5 per meal or more affordable options like Plenny Shake at $1.19 per meal. More expensive does not always mean better; but the quality of the ingredients is often linked with the price.
  • Check the allergens and macronutrient profile. Not all meal replacements will fit your diet or lifestyle. Make sure to double check to avoid any unwanted surprises.
  • Taste or nutrition? Huel is renowned for having very competent nutrition, but taste might be lacking. Some shakes I mention here certainly taste better; however, nutritionally they might be a little weaker.


Are these the best Huel alternatives?

It is the compilation of the best products that I have tried over the years. These products are great alternatives to Huel either because they offer nutritionally diverse meals; different formats or cheaper shakes.

Are there any Keto alternatives to Huel?

Yes, and I mention a few here (Sated in the US and KetoGenesis in Europe). However, I recommend checking the best Keto shakes piece for more info.

Is Huel better than the rest?

No, while Huel is a very good brand with great products; some of the shakes that I mention here taste better than Huel powder, or have better texture.

Where does Huel ship to?

Huel ships worlwide with a few exceptions (Canada).

Is there any solid or “chewable” Huel alternative?

Yes, there are great options for those looking for bars or other solid complete food. In the US, I would recommend Vite Ramen or Twennybars. In Europe, I would look for Queal Ready and Feed. Bars.

Final Thoughts

Huel has become an incredibly successful brand; selling more than 50 million meals since its inception. Furthermore, it is the biggest meal replacement brand; and its success has very solid foundations. In fact, Huel Powder might be the most popular Complete Food product worldwide.

However, this does not mean it is perfect or that it will be for everybody. Very common complaints about it include taste and texture; two key points when sampling food.

Consequently, some of the brands that I mention here have much better tasting shakes than Huel does (Feed., Queal, Soylent…). Others, just suit a different diet (Sated, Vitaline); since Huel only offers one variation.

Therefore, if you don’t like Huel or simply doesn’t fit you, I think this list will help you to open your mind to a new set of opportunities.


1.2015-2020 Dietary Guidelines for Americans.

2. WHO Nutritional Guidelines.

3. EFSA Nutritional Guidelines.

4. More in: latestfuels.com/resources. A compilation with different governmental guidelines and references.

5. Ultimate Meal Replacement List. List with all the brands.

6. Best Meal Replacement Shakes. Selection of the best RTDs, bars, organic shakes…

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8 months ago

Agree with your take on the 3 that I’ve tried from above – Vitaline – choc is currently my favourite of all MRs Queal – my go to breakfast is choc hazelnut with a teaspoon or more of coffee granules Feed – just taken delivery and the only part we differ in, was I went for sport for extra protein On my list but not tried- Powdermatter is my next buy Superbodyfuel is either too expensive to ship or na in UK yet Honourable mention from me is Glycogenesis in UK – I like the macro / micro mix and… Read more »

2 months ago

Why “might GMO” is a CONS ?

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